At a time when more buying is shifting to online, data strategy is rising up the agenda for many CPG organizations. Here are 5 steps for how to embed data-driven thinking across the org.
Why is online impulse buying so hard to crack? We've summarized the key actions for CPGs looking to recreate the impulse buying behaviors on the digital shelf.
Learn how the UK’s number one brand for organic baby food worked with e.fundamentals to achieve their ambitious ratings and reviews targets.
The need to accelerate CPG's digital capabilities has never been greater, but how do you do it? Listen in as Todd Hassenfelt, Sr Director of Ecommerce at Simple Mills, shares his top tips.
This episode covers all things Instacart. Kiri Masters shares her insights on what CPGs need to know to succeed on Instacart today and in the future.
The acceleration of ecommerce grocery sees e.fundamentals create new tech jobs to further its position as a global Digital Shelf Analytics provider.
The imperative to embrace eGrocery omnichannel strategies isn't going anywhere so we've summarized our view how brands and retailers can make bricks and clicks add up.
eGrocery is evolving at eye-watering speed, but does your team have the skills to make the most of the online opportunity? Read on and learn: Why CPG businesses need to…
In this episode we’re taking a deep dive into online ratings and reviews: why they matter to CPG ecommerce success and how brands can leverage them to supercharge sales online.
Together with the Consumer Brands Association we're looking at 5 key trends that will shape the CPG industry post-pandemic.
It’s hard to think of a busier time for eGrocery than the past 12 months, and few retailers have been busier than Walmart. We’ve had news of more local fulfillment…
Until last year, CPG’s strategy meetings would typically review sales and marketing data to define how to boost sales in-store. Today, brand leaders need to understand how to grow sales…