Digital Shelf Resources

Free insights to accelerate performance, build knowledge and meet your eCommerce objectives. 

Case Studies (11)

Improving share of search in a major UK retailer

Partnering with e.fundamentals helped this brand reverse-engineer a major retailer's search algorithm to improve product ranking.

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Optimizing shopper ratings and reviews

Learn how the UK’s number one brand for organic baby food worked with e.fundamentals to achieve their ambitious ratings and reviews targets.

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Building retailer relationships using data

Learn how a leading food brand built a strong retailer relationship using the e.fundamentals category insights.

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Downloads (10)

The Ultimate Guide to Content Management on the Digital Shelf

Download our FREE Guide to Content Management on the Digital Shelf The ‘findability’ of your product is critical to conversion. If shoppers can't find your product, the switch to your…

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Eye-opening Guide to Category Management for the Digital Shelf

Download our FREE Guide to Category Management for the Digital Shelf The world of grocery shopping has changed forever. Category Managers now need to expedite their know-how of what it…

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How to adapt your CPG for the Digital Shelf

What does it take to win online? This playbook sets out toanswer this question and give clear recommendations. The 5 key insights you’ll get from this timely playbook: The key…

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Webinars (7)

How To Maximize Visibility on The Digital Shelf - The Smart Way

REGISTER TO WATCH ON DEMAND If shoppers can't find your product in the e-Retail store of their choice you can't sell. However, increasing visibility is more than just findability. Brands…

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How to bring your category strategy to life on the digital shelf

Learn why taking a category perspective can deliver better performance on the digital shelf. See how to this can be done practically to deliver returns for both brands and retail partners.

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How To Deliver Effective Content On The Digital Shelf

The 'findability' of your product online is critical to conversion. Watch our webinar and learn how to generate product content excellence with DSA and a PIM system.

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Podcasts (11)

Key pillars of shopper marketing and insights on the digital shelf with DIAGEO #21

According to a recent survey by the Path to Purchase Institute,  53% of shopper marketing teams report into marketing and 33% report into sales. For a relatively mature discipline across…

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Data that matters | The FMCG Guys podcast #20

Jo Campbell, e.fundamentals SVP of Operations sits down with The FMCG Guys podcast to discuss what data really matters to CPG eCommerce success.

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The ultimate guide to retail media & marketplaces #19

Retail media advertising is exploding and the space is evolving so rapidly that it’s hard for brands to keep pace. Listen to Ben Taylor, EMEA Head of Omni-channel Commerce at…

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Blog (68)

CommerceIQ Launches Global Retail Ecommerce Management Platform Combining Sales, Supply Chain, Retail Media, and Digital Shelf with e.fundamentals Acquisition

Ecommerce platform enables consumer brands to grow market share profitably in today’s inflationary and supply-constrained environment through intelligent automation, supporting over 450 omnichannel retailers in 41 countries.

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e.fundamentals becomes a CommerceIQ company

e.fundamentals has been acquired by CommerceIQ, the leading Retail Ecommerce Management Platform, headquartered in Palo Alto, California. Consumer brands can now harness one global software platform to power profitable market share growth across all major retailers.

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5 strategic pricing opportunities CPGs should focus on now

As tensions run high between retailers and suppliers, CPGs need to be smarter than ever about strategic pricing. Here’s how to use digital shelf analytics to hold your own in tough negotiations.

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View Our Most Popular resources to help you learn and win on the digital shelf.

the ultimate guide to content management on the digital shelf thumb

The Ultimate Guide to Content Management on the Digital Shelf

Maximize ecommerce sales with optimized Content with our ultimate guide made in partnership with Salsify.

The Digital Shelf Cast - Listen to our latest episode

A monthly podcast for CPGS covering the latest trends in grocery and digital ecommerce.

Digital Shelf Analytics - Buyers Guide

Complimentary Gartner Report Download innovation insight for Digital Shelf Analytics. 
e.fundamentals is the leading digital shelf analytics  provider for CPG brands looking to analyze, measure and optimize eCommerce performance. We turn complex data from hundreds of retailers into actionable insights that enable eCom teams to take fast actions to drive sales and conversion on the digital shelf.

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