In this blog post, we summarise the principal findings from the e.fundamentals / YouGov UK Shopper Insights Report 2020, the critical changes lockdown has brought onto consumers grocery shopping habits…
Brand Messaging, Stock Availability, Competitor Pricing, Competitor Promotions Digital shelf insights refer to the understanding we take from key retail metrics.
We’re taking a close look at the monthly data published by the Office for National Statistics (ONS) and what this means for retail brands.
Digital shelf optimisation refers to the continual process of perfecting a digital shelf. The result is a digital shelf that’s more efficient and prominent across e-retailers. Yet, how do you…
As a brand owner selling through online retail websites like Tesco, Amazon and Walmart, now more than ever do you need retail insight data to help make the right decisions…
Join our Customer Success team and AB World Foods Alice Gheissari discuss and disclose the key tactics FMCG brands can be applying today to adapt to the rapid changes as a result of "new normal" form of online shopping.
The surge in grocery demand combined with supermarket accessibility restrictions has made shoppers turn to the convenience of ordering online establishing a new normal during lockdown. With eCommerce unlikely to…
As a company dedicated to supporting growth driven CPG brands with actionable, easy to understand ecommerce insights and analytics, we’ve developed a new feature within our deliver value that counts…
If brands and retailers have learned anything from the present-day challenges, it would be that things at times take unexpected turns. More so, that these might be revolutionary. Together with…
Consumer behaviour is changing at unequalled speed with online shopping at the core. The time is now for brand leaders to take action using analytics to increase online product visibility on the digital shelf.
Chocolate and sweets took a large share of the eCommerce sales for this holiday and category managers are looking at ways to optimise product performance online. We took a closer look at the products directly targeting the occasion in UK grocery and highlight tactics brand can take to gain share on the digital shelf.
Best place to shop online for baby food is Asda, shows report from e.fundamentals Our latest Baby Food category report 2020 compares the online offerings of the UK’s major retailers against…