Digital Commerce Trends

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Winning in eCommerce #4

Listen to Stephanie Rubin, Director, Head of North America Customer Success at e.fundamentals and John Maltman, CEO e.fundamentals discuss key insights and actionable tips on kicking off 2021 with a bang.

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The digital shelf decoded

Maximize product visibility and online sales in 2022 Download our eBook to learn how you can leverage digital shelf analytics to win in eCommerce at speed and scale. Reading this…

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Ecommerce in Europe, spotlight Germany #3

Listen to Jo Campbell, VP Commercial Partnerships at e.fundamentals and Mark Nitschke, Managing Director at TMS discuss the rise of eCommerce in Europe focusing on Germany. What is driving consumer behaviour and what do CPGs need to know to win in this market?

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The Marketer's Guide to Banner Display Advertising in Online Grocery

If you’re a brand marketer or eCommerce manager and you’re not yet thinking about banner display advertising for grocery retail, your competitors are going to have a massive advantage when…

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Get more from your eRetail Media spend #2

In this episode our guests John Maltman, CEO e.fundamentals and Ben Taylor, Head of Omni-channel Commerce at Publicis Commerce discuss the accelerated rise of eRetail Media, its myriad formats and the importance of retailer’ data transparency and accountability to give CPGs clarity for their ROI.

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Amazon Prime Day: 4 things CPGs must get right

Feels like every year Prime Day starts a little earlier, doesn't it? So we might as well home in a little earlier on the 4 key things CPGs must do…

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How to build a winning position in online retail

As brands and retailers across the world grapple with changes to their business due to the pandemic, one thing is clear: the shift to online will not revert back. Contrary,…

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A CPG's guide to Black Friday #1

What are the challenges and opportunities for CPGs and retailers around this year's Black Friday? Our guests John Maltman, CEO e.fundamentals and Christian Hassold, VP EMEA Salsify explain how category growth on the digital shelf can be planned for with a holistic eCommerce strategy.

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Back to School Report 2020

Optimising your eCommerce Strategy for the lunchbox The lunch box is a £200 million opportunity brands shouldn't miss. Helen Thomas Insight Manager e.fundamentals Our latest eCommerce category insights assessed and ranked…

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How lockdown has revolutionised the digital shelf

In this blog post, we summarise the principal findings from the e.fundamentals / YouGov UK Shopper Insights Report 2020, the critical changes lockdown has brought onto consumers grocery shopping habits…

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What data brands need to know from the Office for National Statistics

We’re taking a close look at the monthly data published by the Office for National Statistics (ONS) and what this means for retail brands.

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What Is Digital Shelf Optimisation?

Digital shelf optimisation refers to the continual process of perfecting a digital shelf. The result is a digital shelf that’s more efficient and prominent across e-retailers. Yet, how do you…

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View Our Most Popular resources to help you learn and win on the digital shelf.

the ultimate guide to content management on the digital shelf thumb

The Ultimate Guide to Content Management on the Digital Shelf

Maximize ecommerce sales with optimized Content with our ultimate guide made in partnership with Salsify.

The Digital Shelf Cast - Listen to our latest episode

A monthly podcast for CPGS covering the latest trends in grocery and digital ecommerce.

Digital Shelf Analytics - Buyers Guide

Complimentary Gartner Report Download innovation insight for Digital Shelf Analytics. 
e.fundamentals is the leading digital shelf analytics  provider for CPG brands looking to analyze, measure and optimize eCommerce performance. We turn complex data from hundreds of retailers into actionable insights that enable eCom teams to take fast actions to drive sales and conversion on the digital shelf.

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